Calculate Your Net Promoter Score (NPS) with Ease
Measure customer loyalty and predict business growth by quickly calculating your NPS.
Understanding the Net Promoter Score (NPS)
The Net Promoter Score (NPS) is a widely recognized metric for gauging customer loyalty and satisfaction. It's derived from a single, simple question: "How likely are you to recommend [Company/Product/Service] to a friend or colleague?" Respondents rate their likelihood on a scale of 0 to 10.
Based on their responses, customers are categorized into three groups: Promoters (9-10), Passives (7-8), and Detractors (0-6). A higher NPS indicates stronger customer loyalty and potential for organic growth through word-of-mouth.
Simple Steps to Calculate Your NPS
Our online NPS calculator streamlines the process, giving you immediate insights into your customer sentiment. All calculations are performed securely in your browser, ensuring data privacy.
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Input Your Customer CountsEnter the total number of Promoters, Passives, and Detractors you have identified from your customer survey responses.
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Click to CalculateOnce your numbers are entered, click the "Calculate NPS" button. Our tool will instantly process the data.
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View Your ScoreYour Net Promoter Score will be displayed, along with a breakdown of the percentage of Promoters and Detractors.
Interpreting Your NPS: What the Score Means
Once you have your NPS, understanding what it signifies is crucial for strategic decision-making.
- Promoters (9-10):
- These are your most loyal and enthusiastic customers. They are likely to recommend your brand, drive repeat purchases, and are key to your growth.
- Passives (7-8):
- Satisfied but unenthusiastic customers. They are vulnerable to competitors and do not actively promote your brand. Opportunities exist to convert them into Promoters.
- Detractors (0-6):
- Unhappy customers who are likely to spread negative word-of-mouth. Their feedback is vital for identifying and addressing critical issues to prevent churn.
- Score Range:
- NPS ranges from -100 to +100. A score above 0 is generally considered good, while scores above +50 are excellent, and anything above +70 is exceptional.